Retracing Our Roots

Designer: OCBC Experience Design Team (Leong Huang Zi, Erene Ng, Jeremy Ng)

Client: OCBC Bank

Product type: Experience Design

Retracing Our RootsRetracing Our RootsRetracing Our Roots

In 2017, OCBC Bank released Winds Behind The Sails, a book celebrating the values that steered it throughout its 85 years. Complementing it was an exhibit that illustrated this fluid and undulating journey - a serpentine form accessible from both sides that depicted the passage of time and the triumphs and challenges along the way.